This week, Gaming continued to dominate YouTube trends across multiple regions, with notable performances from MrBeast Gaming and SMii7Y. Music also maintained a strong presence, particularly in Europe and Asia, where several music videos achieved significant view counts. Overall, the landscape reflected a healthy mix of entertainment and gaming content, with varying shifts in category rankings across different regions.
The Week in Numbers
| Region | Top category | Share | Runner-up | Trending slots |
|---|---|---|---|---|
| USA | Gaming | █████████░ 57.1% | Music (28.6%) | 49 |
| UK | Gaming | ██████████ 61.2% | Music (24.5%) | 49 |
| India | Music | ███████░░░ 40.0% | Gaming (26.0%) | 50 |
| Canada | Gaming | █████████░ 55.1% | Music (28.6%) | 49 |
| Europe | Gaming | ███████░░░ 43.8% | Music (34.3%) | 297 |
| Turkey | Music | ████████░░ 51.0% | Gaming (40.8%) | 49 |
| Asia | Gaming | ███████░░░ 43.5% | Music (43.1%) | 299 |
What Trended on YouTube, Sep 7 - Sep 14
USA
In the United States, Gaming secured 28 of the 49 trending slots, making up 57.1% of the total. The top video was "I Survived 100 Days on One Block" by MrBeast Gaming, which garnered 24,141,853 views. Other notable entries included "2002 WAYS TO DIE | House 2" by Markiplier and "STARCRAFT | Announce Cinematic | Dominion," both of which contributed to the strong gaming presence. Music accounted for 14 slots, while Entertainment had 5, reflecting a slight decline in the latter two categories compared to last week.
UK
In the UK, Gaming was even more pronounced, claiming 30 of the 49 trending slots, or 61.2% of the total. MrBeast Gaming's "I Survived 100 Days on One Block" also topped the charts here, alongside SMii7Y's "This is NOT The Fall Guys I Remember..." which trended strongly. Music took 12 slots, while Entertainment remained stable with 5. The week saw a slight increase in Gaming slots, indicating a growing interest in this category among UK viewers.
India
India's trending landscape was led by Entertainment, which captured 20 of the 50 slots, primarily through trailers like "Drishyam: The Conclusion | Official Trailer" by Star Studios, achieving 41,931,943 views. Music followed with 20 slots, while Gaming held 13. The presence of trailers and teasers suggests a strong anticipation for upcoming films. Compared to last week, Music saw an increase, while Gaming experienced a slight decline.
Canada
In Canada, Gaming held a strong position with 27 of the 49 trending slots, representing 55.1% of the total. The top video was a music mashup by Shubhadip Dey, which highlights the competitive nature of the Music category, taking 14 slots. Notably, Markiplier's "2002 WAYS TO DIE | House 2" and the "STARCRAFT | Announce Cinematic | Dominion" also featured prominently in the Gaming category. However, both Music and Entertainment saw declines compared to last week, indicating a shift in viewer preferences.
Europe
Across Europe, Gaming and Music were nearly neck-and-neck, with Gaming taking 130 slots and Music 102 out of 297 total. The top video was LISA's "SaWaDiKa (Official Music Video)," which amassed an impressive 161,592,931 views. Other significant entries included trailers and teasers that catered to diverse viewer interests. The region saw a notable increase in Gaming slots this week, while Music experienced a decline, suggesting a shifting focus towards gaming content.
Turkey
In Turkey, Music led the trending slots with 25 out of 49, making up 51% of the total. The top video was "CRUSH - BENİM OLSANA | Official Music Video," which attracted 7,899,521 views. Gaming followed closely with 20 slots, while Entertainment accounted for 2. This week, Music gained 2 slots, while both Gaming and Entertainment saw slight declines, indicating a strong preference for music content among Turkish viewers.
Asia
Asia's trending landscape was characterized by a near tie between Gaming and Music, with 130 and 129 slots respectively out of 299 total. LISA's "SaWaDiKa (Official Music Video)" was the top video, while JISOO's "CLICK (Official MV)" also performed well. The region's diverse audience contributed to a rich mix of content, with both categories experiencing significant viewership. Music slots increased by 7 this week, contrasting with a decline in Gaming slots, reflecting changing viewer interests.
What Changed Since Last Week
Compared to last week, the US saw Gaming increase by 8 slots while Music and Entertainment decreased by 4 and 3 slots, respectively. In the UK, Music gained 3 slots, while Entertainment decreased by 3 and Gaming increased by 2. India noted a rise in Music by 4 slots, while Gaming dropped by 2. Canada experienced a rise in Gaming by 7 slots, but Music and Entertainment both decreased by 4. In Europe, Music decreased by 12 slots, while Gaming increased by 11. Turkey saw Music increase by 2 slots, while Gaming and Entertainment both decreased by 1. Lastly, Asia noted a decline in Gaming by 8 slots, while Music increased by 7.
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